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Business Analytics (2nd Edition)

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Business Analytics (2nd Edition)

Business Analytics, Second Edition teaches the fundamental concepts of the emerging field of business analytics and provides vital tools in understanding how data analysis works in today's organizations. Students will learn to apply basic business analytics principles, communicate with analytics professionals, and effectively use and interpret analytic models to make better business decisions. Included access to commercial grade analytics software gives students real-world experience and career-focused value. Author James Evans takes a balanced, holistic approach and looks at business analytics from descriptive, and predictive perspectives.

Pearson

Pearson

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James R. Evans

No of Pages
656
Publisher
Pearson
ISBN-13
9780321997821
Awards
None
Book Format
Paperback
Published Date
Jan 9, 2015

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