X

Sign Up




READARA
The Cycle: A Practical Approach to Managing Arts Organizations

Overall Rating

NA

Reviews

NA

The Cycle: A Practical Approach To Managing Arts Organizations

In the third book of his popular trilogy on creating and sustaining arts organizations, Michael Kaiser reveals the hidden engine that powers consistent success. According to Kaiser, successful arts organizations pursue strong programmatic marketing campaigns that compel people to buy tickets, enroll in classes, and so on-in short, to participate in the organization's programs. Additionally, they create exciting activities that draw people to the organization as a whole. This institutional marketing creates a sense of enthusiasm that attracts donors, board members, and volunteers.

Kaiser calls this group of external supporters the family. When this hidden engine is humming, staff, board, and audience members, artists, and donors feel confidence in the future. Resources are reinvested in more and better art, which is marketed aggressively; as a result, the "family" continues to grow, providing even more resources. This self-reinforcing cycle underlies the activities of all healthy arts organizations, and the theory behind it can be used as a diagnostic tool to reveal-and remedy-the problems of troubled ones.

This book addresses each element of the cycle in the hope that more arts organizations around the globe-from orchestras, theaters, museums, opera companies, and classical and modern dance organizations to service organizations and other not-for-profit cultural institutions-will be able to sustain remarkable creativity, pay the bills, and have fun doing so!

No Image

Brandeis

No image

Michael M. Kaiser

No image

Brett E. Egan

No of Pages
212
Publisher
Brandeis
ISBN-13
9781611684001
Awards
None
Book Format
Hardcover
Published Date
Sep 3, 2013

Circles

Not in any circle

Book Journey

Reviews [0]

Likes [0]

Recommends [0]

Bookshelf [0]

Table of Contents

No data Found

About Michael M. Kaiser

No data Found

About Brett E. Egan

No data Found

Other Books by Author

No Books Available

More Performing Arts Related Books

other Related books
Self-Management for Actors: Getting Down to (Show) Business
Self-Management for Actors: Getting Down to (Show) Business
Author :
Bonnie Gillespie
Publisher :
Cricket Feet Publishing
Published Date :
Jan 15, 2014
No of Pages :
423
Book Format :
Paperback
Category :
Performing Arts
other Related books
Warner Bros.: Hollywood's Ultimate Backlot
Warner Bros.: Hollywood's Ultimate Backlot
Author :
Steven Bingen
Publisher :
Taylor Trade Publishing
Published Date :
Sep 16, 2014
No of Pages :
288
Book Format :
Hardcover
Category :
Performing Arts
other Related books
The Biz: The Basic Business, Legal and Financial Aspects of the Film Industry, 4th Ed.
The Biz: The Basic Business, Legal and Financial Aspects of the Film Industry, 4th Ed.
Author :
Schuyler M. Moore
Publisher :
Silman-James Press
Published Date :
Feb 28, 2011
No of Pages :
396
Book Format :
Paperback
Category :
Performing Arts
other Related books
The Pocket Lawyer for Filmmakers: A Legal Toolkit for Independent Producers
The Pocket Lawyer for Filmmakers: A Legal Toolkit for Independent Producers
Author :
Thomas A. Crowell Esq.
Publisher :
Focal Press
Published Date :
Jan 6, 2011
No of Pages :
472
Book Format :
Paperback
Category :
Performing Arts
other Related books
The Mailroom: Hollywood History from the Bottom Up
The Mailroom: Hollywood History from the Bottom Up
Author :
David Rensin
Publisher :
Ballantine Books
Published Date :
Feb 3, 2004
No of Pages :
464
Book Format :
Paperback
Category :
Performing Arts
other Related books
The Business of Media Distribution: Monetizing Film, TV, and Video Content in an Online World
The Business of Media Distribution: Monetizing Film, TV, and Video Content in an Online World
Author :
Jeffrey C. Ulin
Publisher :
Focal Press
Published Date :
Sep 26, 2013
No of Pages :
648
Book Format :
Paperback
Category :
Performing Arts
other Related books
Contracts for the Film & Television Industry, 3rd Edition
Contracts for the Film & Television Industry, 3rd Edition
Author :
Mark Litwak
Publisher :
Silman-James Press
Published Date :
Nov 30, -1
No of Pages :
483
Book Format :
Paperback
Category :
Performing Arts
other Related books
The Hidden Magic of Walt Disney World Trivia: A Ride-by-Ride Exploration of the History, Facts, and Secrets Behind the Magic Kingdom, Epcot, Disney's Hollywood Studios, and Disney's Animal Kingdom
The Hidden Magic of Walt Disney World Trivia: A Ride-by-Ride Exploration of the History, Facts, and Secrets Behind the Magic Kingdom, Epcot, Disney's Hollywood Studios, and Disney's Animal Kingdom
Author :
Susan Veness
Publisher :
Adams Media
Published Date :
Nov 18, 2013
No of Pages :
256
Book Format :
Paperback
Category :
Performing Arts
other Related books
The Producer's Business Handbook: The Roadmap for the Balanced Film Producer
The Producer's Business Handbook: The Roadmap for the Balanced Film Producer
Author :
John J. Lee Jr., Anne Marie Gillen
Publisher :
Focal Press
Published Date :
Nov 1, 2010
No of Pages :
272
Book Format :
Paperback
Category :
Performing Arts
other Related books
101 Things I Learned in Film School
101 Things I Learned in Film School
Author :
Neil Landau
Publisher :
Grand Central Publishing
Published Date :
May 20, 2010
No of Pages :
212
Book Format :
Hardcover
Category :
Performing Arts
other Related books
The Disneyland Story: The Unofficial Guide to the Evolution of Walt Disney's Dream
The Disneyland Story: The Unofficial Guide to the Evolution of Walt Disney's Dream
Author :
Sam Gennawey
Publisher :
Unofficial Guides
Published Date :
Nov 26, 2013
No of Pages :
336
Book Format :
Paperback
Category :
Performing Arts
other Related books
Small Talk Method: Communication Skills To Win Friends, Talk To Anyone, and Always Know What To Say (Small Talk, People Skills, Conversation Skills, Improve Your Social Skills, Charisma) (Volume 1)
Small Talk Method: Communication Skills To Win Friends, Talk To Anyone, and Always Know What To Say (Small Talk, People Skills, Conversation Skills, Improve Your Social Skills, Charisma) (Volume 1)
Author :
Matt Morris
Publisher :
CreateSpace Independent Publishing Platform
Published Date :
Oct 31, 2014
No of Pages :
54
Book Format :
Paperback
Category :
Performing Arts
other Related books
Balloonology
Balloonology
Author :
Jeremy Telford
Publisher :
Gibbs Smith
Published Date :
May 6, 2010
No of Pages :
144
Book Format :
Paperback
Category :
Performing Arts
other Related books
The Reel Truth: Everything You Didn't Know You Need to Know About Making an Independent Film
The Reel Truth: Everything You Didn't Know You Need to Know About Making an Independent Film
Author :
Reed Martin
Publisher :
Faber & Faber
Published Date :
Apr 28, 2009
No of Pages :
544
Book Format :
Paperback
Category :
Performing Arts
other Related books
The Artist's Guide to Grant Writing: How to Find Funds and Write Foolproof Proposals for the Visual, Literary, and Performing Artist
The Artist's Guide to Grant Writing: How to Find Funds and Write Foolproof Proposals for the Visual, Literary, and Performing Artist
Author :
Gigi Rosenberg
Publisher :
Watson-Guptill
Published Date :
Dec 14, 2010
No of Pages :
222
Book Format :
Paperback
Category :
Performing Arts
other Related books
The People's Platform: Taking Back Power and Culture in the Digital Age
The People's Platform: Taking Back Power and Culture in the Digital Age
Author :
Astra Taylor
Publisher :
Picador
Published Date :
Apr 7, 2015
No of Pages :
288
Book Format :
Paperback
Category :
Performing Arts
other Related books
The Cycle: A Practical Approach to Managing Arts Organizations
The Cycle: A Practical Approach to Managing Arts Organizations
Author :
Michael M. Kaiser, Brett E. Egan
Publisher :
Brandeis
Published Date :
Sep 3, 2013
No of Pages :
212
Book Format :
Hardcover
Category :
Performing Arts
other Related books
The Hidden Mickeys of Disneyland
The Hidden Mickeys of Disneyland
Author :
Bill Scollon
Publisher :
Disney Editions
Published Date :
May 12, 2015
No of Pages :
128
Book Format :
Paperback
Category :
Performing Arts
other Related books
Easy Riders, Raging Bulls: How the Sex-Drugs-and-Rock 'N' Roll Generation Saved Hollywood
Easy Riders, Raging Bulls: How the Sex-Drugs-and-Rock 'N' Roll Generation Saved Hollywood
Author :
Peter Biskind
Publisher :
Simon & Schuster
Published Date :
Apr 4, 1999
No of Pages :
512
Book Format :
Paperback
Category :
Performing Arts
other Related books
The Art of the Turnaround: Creating and Maintaining Healthy Arts Organizations
The Art of the Turnaround: Creating and Maintaining Healthy Arts Organizations
Author :
Michael M. Kaiser
Publisher :
Brandeis
Published Date :
Sep 30, 2008
No of Pages :
204
Book Format :
Hardcover
Category :
Performing Arts
+

Editorial Reviews

No Editorial Reviews Available

Community Reviews

No Community Reviews Available

Press Releases

No Press Release found

Testimonials

No Data available

Market Place

ddddddddddd